Why did the Coca-Cola "Coke Adds Life" advertising campaign leave the Chinese scratching their heads?
Why has Bud Light's use of humor been so effective in the U.S., while in Britain, known for its sense of humor, Heinz's use of humor failed?
Why did the slogan for Electrolux that built this brand in European markets result in titters when introduced to the American market?
These and other bloopers are explored in this white paper entitled: "Global Embarrassments." To receive a free copy, simply fill out the information at the right, and we'll send download instructions to your e-mail address.
Take a break and enjoy a laugh. We also encourage you to send us any bloopers you're aware of so that we can share them with our audience.